For example the interactive nature of all its tools, the use of drag & drop and infinite undo all make experimentation both quick and easy. The key to its popularity is its speed, ease of use, uncluttered user interface and the intuitive design of its drawing, photo editing, design and page layout tools. Xara Photo & Graphic Designer originally made its name as award winning illustration software, but as we have added photo, text and page layout tools over the years, it has become an increasingly popular choice for graphic design.